Monday, 22 October 2012

Movember is coming!

So, we're slowly approaching he month of Movember (formally known as November) where "Mo Bros" around the world grow and groom their 'taches to raise awareness of men's health, specifically prostate cancer and testicular cancer.

"Mo Bros effectively become walking, talking billboards for the 30 days of November and through their actions and words raise awareness by prompting private and public conversation around the often ignored issue of men’s health."

This year, they've got a new identity; the "Movember and Sons" concept, designed by a consultancy in Melbourne called Urchin Associates.

Reason, a design consultancy in London are also in on creating the branding to ensure it translates to other participating countries.

Movember is also set to become a feature in this years cookbook, 'Bring it On' - who follow a different theme and creative direction with their books every year.

We like the traditional feel they have created, that old fashioned, father and son type of business. We also think Movember is a great cause to be apart of, so don't feel left out girls, you could also become a Mo sista by supporting your male family and friends.

Ready, set, grow!!!


No comments:

Post a Comment