The US food product Hot pockets has released a new ad featuring none other than Snoop Dogg, or should that be Snoop Lion? The rapper has re-mixed his 2004 hit 'Drop it like it's hot' into a full version 'Pocket like it's hot' for the promotion of these yummy pockets. The video also features comedian/man-child Andy Milonakis,YouTube sensation DeStorm Power, WWE superstar Brodus Clay, and Herbie Hot Pocket.

The ad by Threshold Interactive allows the brand to embrace their status as a stoners microwave treat. We think this is a great partnership, what with the image that 'Snoop Lion' portrays, but what do you think?

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CALLING ALL FEMALE CHOCOLATE LOVERS! (So basically all women)

In a bid to win back some female customers, Cadbury have decided to create a new chocolate bar, 'Crispello' solely aimed at the female population. The good news is that the diet conscious need not worry as it only contains 165 calories and has been designed to be consumed in more than one helping, hence the resealable packaging (aren't they clever!)

Ready to be launched on 8th October, this is a great way of marketing the brand, by getting to know what women want. It's nice to see that there's finally something out there that's battling against the Yorkie and fighting the corner for women.

So pencil it into your diaries and get ready to nibble away!

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